Swim firm folds blaming water quality in Thames

6 May 2025 - An open water swimming event firm says it has been forced to close down after the "relentless publicity" over water quality in the River Thames led to a huge drop in numbers entering its swims.

Henley Swim has been running events on the River Thames for over 20 years, including the Henley Swim Festival and the Thames Marathon from Henley to Marlow.

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